The New Matchmakers: Millennials Take Charge Of Dating
Rachel Bennett, Lead Relationship Strategist
October 2024
Embracing Technology in Dating
Millennials are leveraging technology to redefine the dating scene. Platforms like Match offer a plethora of exciting ways to meet people both online and offline. With features like incognito mode, users can browse profiles without the other party knowing, adding a layer of privacy and control to the experience.1
The Shift Towards Gender Equality
The millennial generation is also championing gender equality in dating. On Match, the gender ratio is nearly balanced with 51% female and 49% male. This reflects a shift from traditional gender roles towards a more balanced playing field.2