Online Dating Sites Want Couples To Stick Around
Rachel Bennett, Lead Relationship Strategist
October 2024
The Art of Matching
Online dating sites have turned the science of matching into an art. With features like scientific matching, they're able to pair couples based on compatibility and shared interests. This not only increases the chances of successful matches but also keeps couples engaged as they discover more about each other.1
Communication is Key
Effective communication is the backbone of any relationship. Online dating sites understand this and have integrated features like messaging and chat rooms to facilitate seamless communication between couples. This allows couples to connect on a deeper level, fostering stronger bonds.2